Success in Business through Perseverance
Hussain al Nowais, the Emirates Holdings managing director and chairman, enjoys taking challenges, such as making dying companies live and soar high in the world of business. It will be such an honor to know the success story behind this amazing UAE Businessman.
According to Hussain al Nowais, he was born in the time when life was so hard, which made him push his limits.
In an interview, Hussain al Nowais shared that he has experienced the hardships of their parents back then. And now, they are already enjoying the good things that they have earned.
He shared that back in the 1950s, drinking purified drinking water is already a kind of luxury while having an air conditioner for a room is just unthinkable. Abu Dhabi looked like a village with no citizens, as Hussain al Nowais described it before. He also mentioned that his family once lives in the area of Corniche, wherein Al Husn was the town’s centre.
The insufficiency of school’s in Abu Dhabi was the reason why Al Nowais went to Qatar to study.There was a norm before that people leave Abu Dhabi and go to Saudi Arabia or Qatar to get out from a difficult kind of life.
Many families, which included the family of Al Nowais, decided to come back to Abu Dhabi when Sheikh Zayed bin Sultan Al Nahyan became the president. Their progress as a family started with Al Nowais’ grandfather who from a pearl merchant became a trader for foodtsuffs and materials. That was the beginning of their family business, which is an organisation for trade.
Al Nowais went to the U.S. to study after he got his high school diploma from a school in Abu Dhabi.
He finished a business administration degree in the United States of America and then practices it right away in the UAE, wherein his heart and soul were filled with optimism and bright ideas. In 1978, Al Nowais was known to be one out of few who was able to study outside UAE and was able to successfully communicate with businessmen from different countries.
Along with his dedication, intelligence, luck, and commitment, he was able to evolve their family business into a well-known contracting, trading, distributing, and manufacturing company, which is not limited in UAE. He even remembered how he made everything possible by starting from scratch.
When his career was still trying to grow, one event that he considers as the turning point was when he got a contract for a department in the government in supplying equipment for electrical use.
He earned his success through acquiring skills and knowledge and continuously improving them along the way.
During the Gulf War, Al Nowais saw their food business as something that would succeed because it is needed. He even bought dying businesses and restructured them, making them reach the pick again.
And up to this day, he is still showing and sharing his excellence, such as having Federal Foods.
Supporting reference: original site